Marketing

                                                               
The Marketing concentration provides candidates with the appropriate skills and requirements needed to qualify for marketing jobs. This program is ideal for candidates working in this field as they can use their newly-acquired skills for progression into managerial roles. Marketing professionals are greatly in demand, and a career in marketing can be very rewarding in terms of job satisfaction and monetary compensation. The industrialization of the Arab countries, along with tremendous growth in business activity, require that there be professionals to help move products and services to their intended recipients.  

Core Requirements – 30 Credit Hours 

MBA 701 

3.0

Research Methodology

MBA 703

3.0

Management Information Systems

MBA 711

3.0

Financial Accounting

MBA 712

3.0

Management and Cost Accounting

Prerequisite MBA 711

MBA 721

3.0

Corporate Finance

Prerequisite MBA 711

MBA 731

3.0

Managerial Economics

MBA 740

3.0

Organizational Behavior and Human Resources

MBA 743

3.0

Strategic Management and Business Policy

Capstone Course

MBA 744

3.0

Operations Management

Prerequisite MBA 701

MBA 750

3.0

Marketing and Sales Management























Elective Courses in Marketing – 12 Credit Hours

MBA 752

3.0

Consumer Behavior

Prerequisite MBA 750

MBA 753

3.0

Marketing Research                                                

Prerequisite MBA 752

MBA 758

3.0

Services Marketing

Prerequisite MBA 750

MBA 756

3.0

Marketing Strategy

Prerequisite MBA 750

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